Visit London to share secrets at Excite experiential conference

Excite

Visit London will tell delegates how to unlock the secrets of organising spectacular events in the capital as part of the Excite conference during this year's Exhibiting Show.

Commercial Director David Hornby and UK Sales & Event Solutions Manager Zanine Adams will join a host of agencies presenting keynote sessions during the début experiential marketing conference at Earls Court on 25 June.

Excite, which is being chaired by former Event magazine Editor Mike Fletcher, will cover a range of event marketing topics.

Other confirmed speakers include:

  • The Circle Agency Managing Director, Claire Stokes, who will discuss roadshow marketing
  • Ignition Business Development Director, Stuart Bradbury, who will talk on engaging brand advocates through music
  • TRO Client Services Director Michael Wyrley-Birch, who will present on what brands can learn from bringing car marques to life.
  • Cake Group Head of Branded Content Greg James will give a session entitled The Ten Commandments of Experiential Marketing
  • George P Johnson Vice President Kim Myhre will discuss harnessing the power of online and live experience

Events industry panel discussion to look to the future

Excite will be rounded off with a panel discussion, supported by trade body Eventia, on the issues affecting the future of the events industry.

Taking part in the panel debate will be Matt Storey, Head of Business Development - Gallowglass, Keith O'Loughlin, Managing Director - TRO and Rory Sloan, Head of Production - RPM.

Conference Chair Mike Fletcher said: "It's fantastic to have such a great line-up of speakers for this, the first Excite conference. Visit London's new service for event planners aims to help understanding of just what is possible when organising events in the capital. This, along with all the day’s sessions will provide valuable insight and unique perspectives on the importance of experiential marketing activity."

Select and book your session here